Selling your private label tea allows you to create a distinctive brand where you control every aspect of its appearance and flavor, but where expert private tea label manufacturers can take on many of the challenges of production. This kind of partnership comes with both advantages and disadvantages that you need to consider.
What is private label tea?
Private-label goods are those produced by one company, but then sold under the brand of another. In the case of tea, this means that private label tea manufacturers create their blends and potentially handle packaging and other aspects of the production process. You then sell them under your name.
Why sell your private label tea?
Generally, the greatest advantages of private label products are that they allow the retailer control over every stage of the process, and they can reduce costs (reductions which can then be passed on to the consumer). The control comes from being able to set your requirements when working with the manufacturers who produce the tea. The costs are lowered because you do not have to do the manufacturing yourself. It allows you to delegate much of the work to an expert manufacturer whilst you still reap the benefits.
Working with private label tea manufacturers
The choice of your private label tea brand manufacturer is one of the most important parts of the process. They will be the ones who blend the different leaves to create precisely the flavor and aroma you want. They can provide teabags or loose-leaf, help design and create different types of packaging, and then organize delivery and other logistics.
Good private label tea manufacturers will be with you at every step of the process. If you want to ensure you use only the highest quality leaves, they will be connected to the best growers and suppliers. When it comes to manufacturing, they should use the most modern and effective equipment. According to your needs, they should be able to provide tea in loose-leaf or teabag form and guide you on the type and size of packaging that would be appropriate. You should also be able to rely on a fast and efficient process from manufacture to delivery, with consistent schedules and deadlines always met.
One of the most important elements is being able to taste your tea before it goes into mass production. The early part of the manufacturing process should include creating sample blends that you can test to ensure they meet your requirements. Other quality assurance measures, such as inspections, evaluations, and audits, should be undertaken throughout the process.
Having your own private label tea brand that is explicitly linked to your company has many benefits. It can be a powerful representative of your company as a whole. Thankfully, you can rely on expert manufacturers to develop, package, and deliver your chosen tea while retaining control. If you pick the right manufacturer who can assist in all stages of the production process and guarantee the quality of the final tea, then working with a private label tea manufacturer is a great way to take your business to the next level.